If you run a hotel, you already know the problem. Your guests are talking about you on more than a dozen platforms, and keeping up by hand is close to impossible. You log in here, copy something there, and still wonder what you missed on the site you rarely check. That scattered picture is exactly what we set out to fix, and today we can finally say it out loud: the fully rebuilt AboutMyHotel is live.
This is not a facelift. It is a ground-up rebuild, designed around the decisions you make every day: what guests say, where they say it, and what to do about it. The idea is simple. Bring your whole reputation into one place, add intelligence on top, and make it something you can act on in minutes. Here is what is new.
Everything in One Place
Guest reviews arrive from everywhere: global names, regional favorites, and the local platforms that matter in your specific market. AboutMyHotel now pulls reviews from more than 15 global and regional platforms into a single dashboard. No more logging in and out, no more copy and paste, no more wondering whether a fresh review slipped past you on a site you never open. It is all there, organized, searchable, and up to date, so you always know where you stand.
On top of that unified view, you get assisted review replies. When it is time to respond, the platform helps you draft a thoughtful, on-brand reply in the right language, so a full inbox never turns into silence. You stay in control. You just move much faster.
The Three Intelligences
The heart of the new AboutMyHotel is three layers of intelligence that turn raw feedback into clear direction.
- Reputation Intelligence with Maika. Maika, your AI assistant, reads through your reviews and tells you what guests really feel: what they praise, what frustrates them, and where the trend is heading. Think of it as an analyst who reads every review for you and speaks plainly.
- Competitive Intelligence with Score Benchmark. A score only means something in context. Score Benchmark compares your reputation against up to 3 of your closest competitors, across all sources, so you can see whether you are pulling ahead or quietly slipping behind.
- Price Intelligence with price comparison. Guest sentiment and room rates are two sides of the same decision. Price comparison shows how your prices line up with the market over time, so reputation and revenue finally live under one roof.
Your Reviews, on Your Own Website
Great reviews should not stay hidden inside a dashboard. The new embeddable reviews Widget lets you show your best guest feedback directly on your hotel website, turning social proof into a reason to book. It takes a few minutes to add, it matches your site, and it keeps updating on its own as new reviews come in.
Simple Plans, Clear Value
Pricing stays straightforward, so you can pick the level that fits and upgrade when you are ready.
- Trial: free for 15 days, no credit card required.
- Basic: review monitoring across all sources worldwide, Maika sentiment analysis, review replies, the website Widget, and email alerts.
- Professional: everything in Basic, plus Score Benchmark for up to 3 competitors and AI reply drafts.
- Ultimate: everything in Professional, plus price comparison.
Every plan starts from the same foundation: all your reviews in one place, with Maika at your side. As your needs grow, competitive and price intelligence are one upgrade away.
How to Start
Getting started takes a few minutes. Create your account, tell us about your hotel, and our data collection technology begins gathering your reviews from across the web. Within your first session you will see your unified dashboard, your first sentiment read from Maika, and a preview of how your reputation stacks up in your market.
There is no setup fee, no complicated onboarding, and no credit card required to try it. You get the full experience, and you decide afterward whether it earns a place in your daily routine.
The new AboutMyHotel was built to give hotel teams something rare: clarity. One dashboard, three intelligences, and an assistant that helps you act. If you have been meaning to get a real grip on your online reputation, this is a good moment to start.
Start your free 15-day trial today, no credit card required, and see your entire reputation in one place.

